Fashion Contest at Volkswagen Women's World Cup
 Feminine
Clothing about to Conquer Women’s Table Tennis
The Fashion Contest on the occasion of the Women’s
World Cup in Chengdu, China, showed the next decade in how
table tennis players might look when entering the arena.
“At the moment the women look like men when they are
playing table tennis!” LU Kun, one of China’s
top fashion designers, said. “The clothes they wear
are not feminine, they are not sexy and they not show off
the female silhouette”, he continued. “They are
athletes they are fit, that fitness needs to be emphasised
in their clothing.”
Delighted Sponsor
The event got a good feedback by photographers and the media,
when some thirty innovative designs were on display. No wonder
that Philip KAHN, the Manager of Sponsorship Activities for
Volkswagen in China, spent a happy evening. “I’m
very pleased with the reaction that we have received to the
Fashion Show”, he said. “The governing bodies
have supported us, as have the manufacturers whilst there
had also been a great deal of interest from the media.”
What about the Players?
“In Chengdu it was the first step”, KAHN continued.
“Now, at the Volkswagen Pro Tour Grand Finals in Beijing
in December 2007, I want to see the players wearing these
new designs, designs that lift the image of table tennis.”
Some players already sent out some positive signals about
different clothing and are fed up of the “baggy look”
of the styles nowadays. Even though not everybody wants to
wear fitted tops and sexy clothes, the Volkswagen Fashion
Show displayed clear the endless possibilities on offer. Now
it is the turn of the manufacturers to use the verve of Chengdu.
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"Source:
ITTF Press Release