MF1 Racing Announces MINGYA.CN as First Major Chinese Sponsor
MF1 Racing - the Formula One team owned and operated by
the Midland Group - is pleased to announce a major partnership
with MINGYA, a leading Chinese real estate developer. The
company's website address - MINGYA.CN - will feature prominently
on the engine cover of the Midland MF1Toyota M16 and the team's
race overalls for the remainder of the 2006 FIA Formula One
World Championship season.
"MINGYA is happy to form this partnership with MF1 Racing,"
said Chen Jiaming, Managing Director of the project. "This
fresh, ambitious F1 team can help MINGYA promote its Chinese
property projects and golf resorts around the world. We will
use the URL of our real estate project - MINGYA.CN - as our
brand, since the aim is to attract as many possible visitors
to the website and to promote the Nanchang area.
"MINGYA is proud to be one of the first Chinese companies
to become a major F1 sponsor. The Chinese economy is booming,
and many companies are ready to have a global presence. MINGYA
expects more Chinese companies to step into F1 shortly, since
the medium is perfect for promoting brands worldwide.
"In China, we will stage events together with MF1. MINGYA.CN
will also promote MF1 Racing in China during the Chinese GP
and at the Millionaire Fair in Shanghai on April 26th."
"This is an encouraging deal for many reasons,"
said MF1 Racing's Managing Director, Colin Kolles. "Not
only are we gaining a partner who supports our ambition to
become even more competitive, we are also opening doors to
an important market in China. Hopefully, more Chinese companies
will realize the promotional value that F1 can bring to their
businesses globally."
In 2006, MF1 Racing became the first team to compete in the
Formula One World Championship with a Russian motorsport license.
The team, which is based in Silverstone, UK, is owned by Russian-Canadian
businessman Alex Shnaider and currently employs Christijan
Albers from the Netherlands and Tiago Monteiro of Portugal
as its two race drivers.
Nanchang Mingya European Resort, situated along the national
highway, is approximately 2.5 km from the Nanchang city government
in the Honggutan New Zone, a highly-anticipated new community.
Mingya European Resort is going to function as "the green
lung of the region". From the nearby Changbei airport,
it's about a one-hour flight to Shanghai, two hours to Beijing
and ninety minutes to Hong Kong.
The entire project boasts a breathtaking landscape that will
cover an area of 3.6 million square metres. Upon completion,
the resort will consist of 350,000 square metres of apartments
and European-style villas, as well as unparalleled lifestyle
facilities including: a shopping mall; a bilingual school;
a Western hospital; a five-star hotel; premium sports facilities
(tennis, basketball and squash courts, an 18-hole golf course
with adjacent clubhouse, a 3-level swimming pool, and a Jacuzzi).
The community will also boast two helicopter aprons, the first
ones of their kind in China.
The deal was facilitated by GR8industries.com.
|