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Aral continues to be DTM’s exclusive fuel supplier

In the 2008 season, all the DTM cars again will be fuelled with Aral’s state of the art High Performance Fuel, Aral Ultimate 100. The ‘Deutsche Aral AG’ and DTM promoter and rights holder ITR e.V. extended the cooperation already running since 2005 for another year. This means that Aral remains exclusive fuel supplier of the most popular international touring car series. The partnership of DTM and the top fuel of the biggest German petrol-station company is completed by an extensive advertising presence at the race venues.

“With Aral, we have got a partner who actively stands up for the series far beyond the DTM frontiers,” says Walter Mertes, ITR e.V. Board Member Marketing and Sponsoring. “Hence, we look forward to the continuation of our cooperation. A better performance level at reduced consumption, that’s one of the key factors when it comes to succeeding in motor racing. And with Aral Ultimate 100, DTM can rely on just the fuel that stands for these attributes.”

“We are proud of the fact that Audi and Mercedes-Benz are going to again rely on our fuel Aral Ultimate 100,” reveals Robert Mehrtens, Fuels Product Manager Germany. “For us, DTM represents the perfect stage for demonstrating the capability of this High Performance Fuel. And the fact that the DTM supporter at the petrol station can fuel his car with the same petrol as used by the DTM cars represents another proof of the high fuel quality.”

At the same time, the DTM partner series also will keep on relying on the fuel supplied by Aral. Hence, the cars racing in the Formula 3 Euro Series, the ADAC Volkswagen Polo Cup, the Porsche Carrera Cup and the Seat Leon Supercopa also will be fuelled with Aral Ultimate 100, in the 2008 season.

 

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